Celebrate National Health Food Month!

As Canadians get set to celebrate National Health Food Month in October, the popularity of natural health food products is increasing in Canada.

A recent survey conducted by the Canadian Health Food Association (CHFA) showed that 65 per cent of Canadians have used a natural health food product in the past six months—an increase of over 15 per cent in two years. In addition, more than one third of Canadians who use natural health products say they are using more than they were two years ago.

"Canadians are increasingly recognizing the value of natural health products from vitamins to [genetically] GMO-free, certified organic foods," said Donna Herringer, CHFA President. "Our First In Natural Health stores are the leaders in this area—providing consumers with the range of products, information and education to meet everyone's lifestyles."

According to the CHFA study, 95 per cent of Canadians believe they should have the right to choose whether or not they buy foods containing GMOs. Upon learning that certified organic foods do not contain GMOs, 38 per cent of Canadians say they are more likely to buy organic foods.

The release of these findings marks the start of the second annual National Health Food Month. This is celebrated by natural health food stores across Canada who provide a complete range of products. They are also the number one source of information on the use of natural foods, health and body care products for a healthier lifestyle.

Many health food stores will feature a special First In Natural Health promotion with window banners sponsored by alive Magazine. Retailers across the country will host seminars and feature product specials and in-store displays on new products, natural health solutions and healthy living tips.

"Canada's First In Natural Health stores have the knowledge, expertise and products to provide a complete range of service for their customers," says Herringer. "With the ongoing GMO debate, and a general trend to lead a healthier life, Canadians are telling us they want natural solutions. Those solutions are the first and only priority of health food stores."
The Canadian Health Food Association (CHFA) is a non-profit, federally chartered trade association formed in Vancouver in 1964. The CHFA represents 1,200 members from all sectors of the natural health products industry including retailers, manufacturers, importers and distributors.